Your brand sounds like everyone else’s.
We can change that.
Smart Beauty Creative is a specialised branding agency focused on crafting fresh, emotionally intelligent voices for brands and individuals across the beauty and wellness sectors.
Here at SBC, it's our mission to not only identify what makes you different, but to give you a clear path to communicate that across all of your messaging. So that you can stop blending in and start leading.
If you think your brand isn’t reaching its full potential:
Explore Smart Beauty
The future of beauty is bold, unapologetic and feminist. We help to build and champion a new generation of beauty brands as well as established lines looking to refresh and update their message. “Smart Beauty Brands” have a powerful story and distinct tone of voice, so they can stand out and soar to the next level.
MEET THE FOUNDER
Viola Levy
With over 15 years experience as an award-winning journalist, copywriter and brand consultant, Viola is an expert in all things beauty.
Having contributed to all sectors of the industry, her words have graced the pages and products of some of beauty’s biggest names. With articles and trend reports appearing across publications such as Vogue, Glamour, WGSN and The Evening Standard, and with copy championing the stories of many major beauty brands and retailers, from Aromatherapy Associates to 111SKIN, Cult Beauty to Boots. This wealth of experience led her to build out Smart Beauty Creative as the hub for how she now contributes, and more recently ( inspired by her own passion for founder-led brands), Viola has expanded SBC to include services tailored exclusively for personal brands and individuals.
HEAR WHAT PEOPLE ARE SAYING
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Alexia Inge – Co-Founder, Cult Beauty
“Viola’s nature as a ‘copy chameleon’, and editorial background placed her in a position to be deeply valuable to brands looking to win at the content game online, and off.
She not only brings great ideas, deep beauty knowledge and engaging copy to the table, but also an inherent commercial understanding that you rarely find in journalists. ”
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Roshanne Dorsett - Founder, The Glowcery
“Working with Viola, an expert in all things beauty, was a valuable experience. Viola asked thought-provoking and expansive questions that really helped me clarify the essence of my brand and I came away from our session with inspiration and incredible insights on what to do next.
I’d recommend her to any small business owner looking to get a solid grip on their messaging!”
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Brooke Tantillo – Beauty Entrepreneur
“Viola is a genius with words and a dream to work with. She magically crafted our core verbal strategy effortlessly and beautifully after our first session!”
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